Friday, 24 September 2010
Thursday, 23 September 2010
Designs changing over time

I liked how the "28 days later" poster adapted the design of the original "The Omen" poster. The colour red and the lone figure in the centre layout is effective for the psychological horror genre and the slasher/zombie genre. THE OMEN
By changing the character's shadow to a cross the audience is given hints as to what to expect from the film. We know that the film is a psychological one and we expect suspense because the poster implies that what we see may not be so.
Because the red is the same hue throughout it is made bolder than if the colour subtly changed like in "28 Days Later".
28 DAYS LATER
The use of the iconic layout of the London landscape is particularly effective in showing the extent of the catastrophic events in the film and their impact on London and thus to the country.
By changing the red background and creating an orange blend in the central line, the focus is spread out across the whole poster so that the figure and the London captures the audiences attention. The red reflects the blood and graphic nature of the film.
The white text of the tag line and the title in "28 Days Later makes it stand out from the rest of the image and more so than in "The Omen". White in any poster stands out more so than any other colour and this is a prime example.
The tag line, whilst long, sets the whole film out and adds to the back story. The audience knows exactly what to expect from the film and lays out its conventions immediately. We expect the film to be especially graphic and gory from the start.
Wednesday, 22 September 2010
Camera Angles
This is a video we found on youtube that we thought has interesting camera angles that could influence our film trailer. The majority of camera angles are close-ups and some of them distorted so the image in unclear this is an idea that would defiantly work well in our trailer.
Tuesday, 21 September 2010
EMPIRE magazine front covers.
Magazines all contain their own template that they use for every issue so that it is easily recognisable amongst their competitors. This can prove difficult when designing a new cover as the basic template needs to be consistent, no matter what the design.
One main factor is that the same font is used for the title and all text.
However, we can see how each cover has been adapted to reflect the film that it is promoting. Jokeresque lime green and purple are used in the "Batman, Joker" covers and green is repeated in "The Incredible Hulk" cover. This idea is taken one step further in the "Hellboy 2" cover by actually surrounding the title with flames; creating even more of an impact in order to promote the film. The film has taken over the magazine.
In the "Public Enemies" poster the text surrounds Johnny Depp and mimics his pose, making the overall look, look much more professional and thought out.
Codes and Conventions of a magazine front cover

The Following are the codes and conventions for a magazine front cover:*The codes and conventions of making a magazine cover are split into 3 groups, technical, symbolic and text.
*The technical side of the magazine cover can be made up from the different photograph techniques, e.g. the shots, the models and where they are placed on the page. The placement of the photograph and the model's used relates to the target audience, for example in 'nuts' magazine a young female model is centered in the middle of the cover to attract the target audience of young males.
*The symbolic side of the magazine cover relates to the model's costuming, make-up and who is in the picture.
*The colours are very important on a front cover as they can change the whole mood of the cover.
*The text part of the codes and conventions concerns the typeface, font size and where the typeface is placed e.g. in the golden sector. Different fonts are used to create different moods.
*The magazine's name needs to be clear and bold.
*Famous actors are generally used as the focal point.
*The cover is often recognisable to the audience.
*Price and bar code are displayed.
Labels:
Codes and Conventions,
Magazine Covers,
Research
Sunday, 19 September 2010
A History Of Violence
The colours featured in this poster are grey, this colour has connotations of someone/something being cloudy or moody, this is also reflected in the clouds as they appear to be storm clouds. Grey is the colours of mourning as its a shade of black. It also shows formality, as you often get people wearing grey suits. Grey is used as a good background colour, the darker shades of grey replace black and reflects strength. Lighter shades of grey replace white as a background colour. There is a hint of blue on the gun, and blue us meant to be a calming colour, perhaps reflecting the gun's use in the film. The title of the film is outlined with red, suggesting either passion or danger/aggression.- The typography on the poster is Simple, some of the letter are larger that others and this makes it more interesting to look at, it is also a subtle way to focus the attention on the main words (History and Violence)
- The actors names are found at the top of the poster, they are in a plain colour, making them easy to read.
- The male is in the foreground suggesting he is the main character and the woman in the background, still an important character but less so than the man in front of her.
- There is some small typography in the top third of the page. The font is small as to attract the readers attention as the have to look closer to read it. It is also perhaps a small hint to the narrative of the film.
- The messages in this poster are verbal and visual. The visual image that creates the main message is of the gun. The verbal images support the image of the gun and the message of violence.
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